Pakistani actress Ayesha Omar picked women’s day to initiate her first-ever beauty line and ensured to provide all-natural and organic products as preference of herbal solutions rather than products with chemical ingredients has gained momentum.
Bulbulay star took to her Instagram and chose women’s day for the launch.
Ayesha titled her beauty line Ayesha.O.Beauty and captioned it using the hashtag #welcometonature.
The products comprised of medicinal benefits associated with the use of Eucalyptus. The star shared her own experience with the magical plant in maintaining facial glow.
With 4.2 million followers on Instagram, the Pakistani model has been sharing some pictures of her while promoting the beauty line.
Apart from Ayesha Omar, Pakistani Anchorperson Waseem Badami, and Yawer Taseer of Cheekh, Aijaz Aslam have brought out their organic products lines too.
Ayesha has been very active while supporting gender equality and women empowerment.
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However, the 39-year-old VJ revealed the trauma she went through being a victim of sexual harassment during an interview with Ahsan Khan on #MeToo movement and how it took her 15 years to finally publicize it.
Later talking to Rose McGowan, American actress and activist in a live Instagram session, Ayesha recalled her early career life when she was sexually harassed by a person twice her age and said “I have been struggling with my own story”.
The model was then only 23-years-old and freshly moved to Karachi.