The photo and video sharing service, Instagram, has introduced a new privacy feature for its users under the age of 18 as their accounts will be set to private by default upon joining the platform.
The application will also monitor how advertisers are communicating their content with young users.
Moreover, Instagram will not force the already registered users with a public account to go private.
Instead, they will notify them of some benefits of securing their account by making it private, also explaining the steps in doing so.
Read Also
Jeff Bezos is Afraid of Losing From Elon Musk in Space Race
Thus, only approved followers can comment and like on a user’s posts and see their stories and reels after they are under the umbrella of a private account.
The purpose of the new feature will enable all Instagram users to freely share their moments with their followers, fearless of the content being misused by others.
Further, the photo-sharing application will ensure tight security on all those accounts that are labeled as suspicious and restrict their interaction with young account holders.
This initiative of privacy feature will enable Instagram users to keep potential child predators from connecting with younger audiences at bay.
In a statement, Instagram officials said the advertisers will be restricted and their content will be filtered towards the users under 18.
In this regard, Instagram’s Public Policy Director Karina Newton said “We’ve developed a new technology that allows us to find accounts that have shown potentially suspicious behavior”.